Marketing Strategy

I have had the opportunity to work in a number of dynamic marketing environments where I have developed, executed, and evaluated marketing strategies firm-wide as well as for specific initiatives. Often these have been unique new efforts for the firm or myself, which I have met with a diligent understanding of the situation and effective development of a relevant strategy.

Digital Marketing

Digital marketing has played a role throughout my career and is a keen interest of mine, whether developing strategies and campaigns from scratch or building on existing programs.

Project & Campaign Management

I am a planner and arranger by nature and have always had a keen eye for identifying what it will take to accomplish a goal. Throughout my career I have developed and led a variety of successful initiatives including marketing campaigns and strategies, numerous website builds, CRM integrations, and vendor & client onboarding.

Experience

8 Years

Marketing Experience

For the past eight years I have worked as a marketing leader in a variety of corporate and industry environments. The success I’ve seen in developing successful marketing strategies, managing high-performing teams, and executing successful projects and campaigns has been driven by a combination of strategic and analytical skills, relationship building, creative problem solving, and technical know-how.
2014

MBA – Business Strategy

Completed in 18 months while working full time, I received an MBA with a concentration in Business Strategy & Decision making from DePaul's Kellstadt Graduate School of Business. Course work included Business Strategy, Game Theory, Strategic Planning: Developing Sustainable Business Models, Business Conditions Analysis, Negotiation, Consumer Behavior